No one likes to lose. For that matter, no one wants to lose. No one even wants to be associated with losers. So overcome this hurdle and instill in your listener or audience a vision of winning. Thinking we can win and seeing that victory in our mind's eye stirs our internal motivation. When we help others think of past victories or we instill the vision of victory in them, we can motivate them to take action. Olympic coach Charles Garfield states that the highest performers are driven by a sense of mission.

Master Persuaders present a winning package to their prospects. When people sense victory or accomplishment, they will make sacrifices and become energized to reach their goals. Somehow or other, they will find a way to succeed and win. If they sense defeat, however, they'll exert little personal effort, they'll come up with lots of excuses, and they'll exhibit a lack of energy for the cause.

Motivation is a true art. When you understand the human nature and the role influence plays in it, you will not only be able to motivate, but you will also have earned the right to motivate and inspire others.

Learning how to persuade and influence will make the difference between hoping for a better income and having a better income. Beware of the common mistakes presenters and persuaders commit that cause them to lose the deal. Get your free report 10 Mistakes That Continue Costing You Thousands and explode your income today.